I am an accomplished graphic designer and intellectually curious artist with more than a dozen years of experience across countries and media forms, most recently in the world of Public Relations and Public Affairs.
Client: American Beverage Association
Years: 2019 – 2021
I conceived, planned, and executed cohesive cross-channel creative experiences for ABA’s Alliance for an Affordable DC, a community of civically engaged small businesses. When the pandemic hit, we transformed the network into an information-sharing resource and promotional platform. Within a year, this grassroots initiative grew to more than 400 members.
Client: Dole Fresh Vegetables
Years: 2017 – 2018
Dole + Disney
I led the creative support for Dole’s digital and social campaigns in partnership with Disney (Star Wars: The Last Jedi, The Avengers, The Incredibles 2). The graphics I developed provided an avenue for Dole Nutrition Institute’s recipes, promoted sweepstakes, and raised money for Action for Healthy Kids – all in compliance with Disney’s strict use of characters and complex legal structure.
A billionaire genius-inventor with a powered suit and exceptional science and engineering skills, Iron Man may be larger than the Big Apple itself. Check out these Iron Man-inspired Dole recipes: https://t.co/wH07yEPWNM #DoleHero pic.twitter.com/kBQzxU2130— Dole Tweets (@DoleTweets) April 27, 2018
Royal Banana Wedding
When news that Prince Harry’s favorite childhood cake was banana-flavored, my team quickly crafted a campaign to put Dole on top of the royal wedding craze. My illustration of a royal bananas proposal was reproduced on multiple media outlets, leading to a series of graphics that culminated with a short animation on Harry and Meghan’s wedding day.
Congratulations to Meghan and Prince Harry from Dole Fresh! We’re going bananas over your Banana Wedding Cake. pic.twitter.com/WYgHH2JUNG— Dole Tweets (@DoleTweets) December 5, 2017
I produced graphics and animations for Dole’s Social Media channels, including a creative cease and desist letter against Adam the Creator for his Fun-Size Salads meme that became Dole’s most-viewed social media tweet.
Client: Amazon Ops, Amazon Book, and Amazon 4-star stores
Years: 2017 – 2021
I created various graphics for Amazon PR efforts, namely donations, press releases, and paid inserts in markets across the United States.
Years: 2016 – present
My passion project of weekly illustrations reflects my love for the city I now call home. My postcards and prints are best-sellers in stationary shops across DC.
The project has received a healthy engagement since the beginning, and has been featured in different media outlets: Washington Post, Washingtonian 01, Washingtonian 02, DCist, WUSA, TVE (in Spanish) and Voice of America.
Client: DC Public Library
Years: 2018 – 2020
As part of their early literacy program, DC Public Library commissioned me to design and illustrate their “Sing With Me, DC” board book and growth chart, redesign their owl mascots, and produce print and digital ads supporting their Books from Birth campaign. The project won the PR Xchange Awards Competition in 2019 and 2020.
A Community Thrives
Client: International Social Service, USA Branch
I single-handedly designed and produced a frame-by-frame animation for ISS-USA’s crowd-funding campaign, “A Community Thrives,” as part of the USAToday network of nonprofits.
Client: National Pork Producers Council
When NPPC’s bacon-loving community surpassed 100k followers on Facebook, my team decided it was time for a brand makeover. Departing from the prior NPPC reliance on memes, I crafted a cleaner look that would appeal to a wide audience. In addition, I designed the wireframes and directed the redesign of their website.
Client: KTH Royal Institute of Technology in Stockholm
Years: 2018 – 2019
I designed the logo and awards for the KTH Environmental Humanities Laboratory film festival, as well as the posters for its first edition. The logo is a playful reference to the editing focus of the festival, and every year it features a different Swedish butterfly.
I look forward to hearing from you!